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Terra Schaad Headshot

Terra Schaad, LAC, SEP

Founder & Executive Director

Terra Schaad, is the Executive Director and founder of Hunkapi Programs, Inc. and Hunkapi Farms, in Scottsdale, Arizona where the focus is “teaching the world to fear less and love more” through equine assisted psychotherapy and somatic healing. Terra holds a Bachelor of Science degree in Pre-Veterinary Medicine from Texas A&M University, a Master of Counseling Psychology from Arizona State University and holds specialty training in Somatic Experience.

In the years 2010-2012, Terra had the extraordinary opportunity to live in Italy and work at the University of Iowa’s CIMBA, and international MBA Business program. Her time there allowed her to lead and coach international students and executives through a rigorous leadership development program while researching the effect of applying neurobiofeedback, psychological assessments, and mindfulness on emotional regulation in leadership and the workplace.

For the past 23 years, Terra has combined her love of horses and her passion to help people live optimally. Terra has been honored by the Arizona Capitol Times with the “Women Achievers of Arizona in 2019”, recognized by Governor Douglas A. Ducey when given the State of Arizona Commendation in 2020, and was featured in the Phoenix of Business Journal’s “20 Names to Know in Valley” for Nonprofits. She is a three-time Ironman Finisher and recently fulfilled a long-time goal of running the Boston Marathon. Terra combines her education, intuition, and experience to observe and interpret individual and group behavior while giving immediate, tangible feedback that will challenge you to move mindfully and live optimally.

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Heather Malenshek

Board President

Heather serves as the Chief Marketing Officer, overseeing B2C and B2B branding and marketing strategy, messaging development and execution excellence and is responsible for building marketing competencies across all businesses and geographies. She also has oversight for Curious Plot, a wholly owned subsidiary of Land O’Lakes, Inc.

Prior to joining Land O’Lakes, Heather was the SVP Chief Marketing Officer for the Harley-Davidson Motor Company where she led a brand transformation that expanded the consumer base for the company, bringing in a new generation of consumers. Her career has spanned a wide range of brands and categories including airline, financial services, pharmaceuticals, automotive, food and beverage, pet care and more. She has been recognized by Forbes as one of the world’s most influential CMOs in both 2018 and 2019 in part because of her reputation for taking legacy brands and helping them find their authentic purpose while transforming their business results.

Heather is on the Dairy Management Inc. Advisory Board, and The Ad Council Board of Directors. She formerly served on the Board of Summerfest in Milwaukee.

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Toby Block

Board Member

Toby graduated from Arizona State University College of Architecture. with a B.S in Urban Planning, had interests in real estate development. At the Pivotal Group- Sr. Vice President, he renovated the Red Mountain the Adventure Spa- Villas in St. George, Utah, remodel of new spa facility and condo hotel. In Phoenix, he built a master planned community known as WestWing Mountain. Pinnacle Peak Place, a high end 80 lot semi-custom residential community in Scottsdale. Lyle Anderson Company VP Development, he managed a project included 25,000 residential units and Jack Nicklaus golf courses. Block Energy Group- he has developing wind and solar projects in New Mexico and Arizona. He has served on nonprofits of all the homeowners associations associated with the real estate, Arizona Christian University and philanthropy with Phoenix Children’s Hospital.

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Jennifer Hersh

Board Member

Originally from Maryland, Jennifer Graduated from Arizona State University College of Business. Jennifer has had almost 20 years of service in the Wealth Management and Financial Services Industry. She has worked for Citigroup/ Smith Barney and is currently a Vice President- Financial Advisor at Merrill Lynch in North Scottsdale and works closely with multi-Generation Families, Small Businesses and Executives to deliver personalized financial guidance. She holds designations that specialize in Divorce, Retirement Planning and is a Certified Plan Fiduciary Advisor. She has served on several nonprofits including Arizona Children’s Association, Women’s Leadership Council-Valley of the Sun United Way, National Charity League of Scottsdale, and Junior Achievement.

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Cassandra Helbert

Board Member

Cassandra grew up on the West Coast and then spent 13 years in Chicago before returning to Arizona. She graduated with a B.S. in Business Management from National Louis University and has been in the healthcare industry spanning several fields since 2007. Cassandra has worked in hospital administration at Rush University Medical Center, health insurance at Blue Cross Blue Shield of Illinois, specialty pharmaceuticals and patient access at McKesson Corporation, and most recently in marketing at Becton Dickinson and Company.

Cassandra has been passionate about helping people since she was a young adult when she began volunteering in a variety of capacities including church outreach, community events, and Special Olympics. She also grew up with horses and spent the majority of her time riding and retraining off-the-track thoroughbreds. Cassandra has been able to combine her love of helping people and horses over the past 8 years; initially by volunteering at the Ray Graham Association in Illinois during her time in Chicago and subsequently at Hunkapi since her return to Arizona.

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Kristina Read

Board Member & Special Events Chair

An Arizona native, Kristina is originally from Tucson. She graduated from the University of Arizona with a focus on political science and business. In 2005, she moved to Scottsdale where she still lives with her husband and 3 children. She has a successful real estate career that has spanned over 17 years and includes being recognized in the International President’s Circle. As a board member of the Read Family Foundation, she had the opportunity to find and get to know Hunkapi and their mission. Additionally, her eldest daughter developed a passion for horses and Kristina has come to appreciate the love, joy and unique connection that horses offer. Additional philanthropic work includes The Phoenix Theatre, Pleasantview Christian Elementary, Tempe Impacts Education Foundation, Southwest Wildlife Conservation Center & Mountain View Special Needs.

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Arnold Zucker

Board Member

Originally from the Detroit metro area, Arnie graduated from Denison University in Ohio with a Bachelors in Economics and then from Duke University with an MBA from Duke's Fuqua School of Business. Arnie worked for 2 years in commercial banking for Society Bank and then 23 years in various financial leadership roles for Procter and Gamble. Arnie knows more about making toilet paper and laundry and cleaning products than he does about Equine Therapy or running a Farm but he is eager to dive in and learn! Personally, Arnie is married to Joanna and they have 3 college age children. The family moved to Scottsdale from Cincinnati Ohio in 2015. Since then, Arnie has been involved in local youth and high school sports (lacrosse, volleyball, soccer, hockey), both as a coach and a board member. Arnie also led the PTO Boards at Desert Canyon Middle School and then Desert Mountain High School from 2016 - 2023.